Red Mesa Mercado - Dash Creative Group

client

Red Mesa Mercado

Apply design emphasis to enhance the visual brand of a local street-food restaurant concept.

Design focus and emphasis was made to bring a refreshed vibrancy to Red Mesa Group’s street-food concept restaurant Mercado. By the use of brand standards across various mediums, we refreshed print collateral as well as updating their digital and web presence to match the energy of the emerging food culture within St. Petersburg, Florida.

What We Did

• Responsive Web Design
• Web Development
• Web Maintenance
• Web Programming
• WordPress Integration

Maintaining a refined and familiar perspective for their existing clientele, we began by establishing brand standards across mediums by incorporating their iconic logo and colors into a new website. Design emphasis was placed on streamlining the navigation, brightening up the homepage with visual texture, color, as well as introducing online ordering to improve the website experience. Additionally, updates were made to printing their restaurant and bar menus, as well as exterior signage and wayfinding.